Dashboard

Market Intelligence is a crucial element in strategic decision making, as it supports organizations to make informed decisions, minimize risk and stay ahead of competitors. At Hammer, we specialize in providing comprehensive market intelligence solutions through market maps, dashboards, and leveraging advanced AI and machine learning techniques. Our expertise empowers clients to navigate complex market landscapes with confidence and clarity. 

A dashboard is a perfect market intelligence tool as it provides a concise and visually appealing representation of data and insights. Especially in case of continuous market intelligence (e.g., market monitor or brand monitor), translating market intelligence in a dashboard offers five key benefits: 

  • One version of the truth: dashboards provide a platform where stakeholders from various departments can access and interpret market intelligence effortlessly, fostering access and commitment across the entire organization.
  • Central point of intelligence: by centralizing crucial data points in a visually appealing format, dashboards streamline the process of interpreting market intelligence and facilitating informed decision making.
  • Tailored to needs: dashboard can be tailored to the unique requirements and priorities of different user groups within the organization, ensuring that relevant information is presented in a format that resonates with each stakeholder.
  • Embedded intelligence: dashboards are a sustainable solution to embed market intelligence in an organization.
  • Experience: with years of experience in market intelligence and research, Hammer brings a wealth of knowledge and expertise within various markets to every dashboard. Trust in our proven track record of delivering high-quality, actionable insights that drive success for our clients. 

At Hammer, we have all the capabilities in-house to translate market intelligence into a dashboard environment. Depending on the client need we can deliver dashboard in Power BI, Tableau or any other tool. 

Get in touch to discuss our dashboarding possibilities! 

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This article is written by:

Ralph Boom

Market Analyst

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Egbert Philips (managing director)
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